Resource Library

The latest thought leadership from the leader in tech marketing: Blogs, white papers, videos, customer success stories and more

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Video

Sales

How SHI Leveraged TechTarget Confirmed Projects to Influence Pipeline for Partner Campaigns 
GenAI Sales Outreach
Blog Post

Sales

Balancing GenAI and Human Touch in Sales Outreach
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White Paper/E-Book

Sales

2024 Technology Spending Intentions Study Highlights
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White Paper/E-Book

Intent Data

Intent-Guided Multithreading Tactics That Work
Sales Results
Blog Post

Sales

Harness Technology, Training and Intent for Maximum Sales Results
expert tips for how to overcome intent data challenges to realize the true ROI on intent data.
Blog Post

Intent Data

Charting a Course to ROI: Navigating Intent Data Challenges Effectively
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Video

Intent Data

Why Sales Reps Love Priority Engine’s IntentMail AI
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Research/Analysis

Demand Generation

2024 Media Consumption Survey Highlights
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Webinars/Events

Intent Data

Last-Mile Personalization: Intent Insights and Sales Outreach
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Infographic

Intent Data

Using Data to Get B2B Sellers Back on Track
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Product Sheet

Intent Data

Priority Engine is the Fastest Path to the Deal
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Video

APAC

5 Tips in 5 Minutes: Improving B2B Tech Marketing and Sales Strategies in APAC
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White Paper/E-Book

Sales

Last-Mile Personalization: Using Intent Insights for SDR Outreach
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Webinars/Events

Intent Data

Real Impact from Intent Data in 2023
Multi-threading
Blog Post

Sales

Multi-Threading: Successfully Bring Buying Teams Together
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White Paper/E-Book

APAC

APAC Lead Engagement: Best Practices to Maximize Conversion E-book
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Video

APAC

Lead Engagement Best Practices to Maximize Conversion
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Webinar

Demand Generation

Billion Dollar Blindness
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Webinar

Demand Generation

Worldwide ROI Summit: Thriving in the New Normal of B2B Tech Marketing and Sales
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Blog Post

Sales

Becoming a Sales Professional Series: Yes, I’m an English Major. And Yes, I am Perfect for Sales.
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Webinar

Partner Marketing

Partner Marketing Visionaries, Ep. 11: Partner Sales & Marketing: Driving Success at the Regional and Global Level
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Blog Post

Intent Data

Beware of Black Boxes. Look for Actionable Outputs.
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Blog Post

Intent Data

Anonymous Still Means Anonymous – Sales Needs More
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Webinar

Demand Generation

Rules of Engagement: APAC Lead Engagement: Best Practices to Maximize Conversion Webinar
Martech salestech intersect
Blog Post

Sales and Marketing Alignment

MarTech & SalesTech: Opportunities at the Intersections
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Webinar

Sales and Marketing Alignment

Partner Marketing Visionaries, Ep. 10: The Intersection of Strategy, Innovation and Marketing: Driving Partner Success
Intent data for sales
Blog Post

Intent Data

Making Sense of Intent Data for Sales and Marketing Pros
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Webinar

Intent Data

Accelerating Strategic Account Revenue with Intent Data
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White Paper/E-Book

Intent Data

A Short, Complete Guide to Intent Data for Sales and Marketing
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White Paper/E-Book

Sales

Inside Sales: It’s Time to Bury Your Cold Contact List
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White Paper/E-Book

Sales

Light at the End of the Funnel
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Webinar

Intent Data

Empowering Sales Through Intent Data
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Webinar

Demand Generation

Leveraging Real Intent Data and an Always-On Strategy to Convert More In-Market Accounts
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White Paper/E-Book

Sales

Frightening Realities: Improve SDR Impact
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Infographic

Intent Data

Is Bad Outreach Killing Your Business?
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White Paper/E-Book

Intent Data

Accelerating Strategic Account Revenue Using the Right Intent Data
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White Paper/E-Book

Sales

Beyond Activity Measures: Increase SDR Yields by Focusing on Quality
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White Paper/E-Book

ABM

How Does Your Sales Development Program Measure Up?
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Webinar

ABM

Are Marketing & Sales Leaving Millions on the Table?
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Infographic

Sales and Marketing Alignment

Surviving? Barely! 3 Current Barriers to SDR Success and How to Fix Them
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Knowledge Sharing

Sales

8 Big Data Use Cases for Businesses and Industry Examples
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Knowledge Sharing

Sales

SalesTech Series: Creative Ways to Drive Better B2B Sales
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Blog Post

Sales

Set Up to Fail? How We’re Holding SDRs and Our Prospecting Back
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Knowledge Sharing

Sales

Vaimo: Reimagining the B2B Buying Experience
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Knowledge Sharing

Sales

Vendor Neutral: 5 Tips for Successful Cold Calling Today
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Infographic

Sales

4 Ways to Help Your SDRs Using Intent Data
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Knowledge Sharing

Intent Data

Forrester: What You Can’t See Will Hurt You: Leveraging Digital Insights To Drive Sales
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Knowledge Sharing

Sales

Force Management: How to Get Higher in Your Prospect’s Organization
buyer expectations
Blog Post

Sales

Want to Close More Deals? Don’t Just Deliver What Buyers Need, Deliver What They Expect – Here’s How.
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Knowledge Sharing

Sales

Meldium: 5 Expert B2B Cold Calling Tips to Help You Set More Appointments
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Case Study

Intent Data

How Red Hat Closed $7M of Marketing Influenced Pipeline using Priority Engine
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Webinar

Sales

The Frightening Realities of Your SDR Program … and What to Do About Them
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Research/Analysis

Sales

Does Your Account-Based Selling Strategy Have What It Takes to Succeed?
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Research/Analysis

Sales

Unlock Opportunities with SFA Buying Group Objects
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Blog Post

Sales

Looking Back on How Successful Technology Sales Reps Adapted During the Pandemic and Lessons for the Future
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Blog Post

Sales

5 Tips to Help B2B Sellers Cultivate More Positive Buyer Experiences
Contact Sales
Contact Sales
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