Our seasoned analysts couple their industry-leading B2B research with in-depth buyer intent data for unparalleled insights about critical technology markets.
Clients trust us across their GTMs—from strategy and product development to competitive insights and content creation—because we deliver high-quality, actionable support.
Browse our extensive library of research reports, research-based content, and blogs for actionable data and expert analysis of the latest B2B technology trends, market dynamics, and business opportunities.
Our seasoned analysts couple their industry-leading B2B research with in-depth buyer intent data for unparalleled insights about critical technology markets.
Clients trust us across their GTMs—from strategy and product development to competitive insights and content creation—because we deliver high-quality, actionable support.
Browse our extensive library of research reports, research-based content, and blogs for actionable data and expert analysis of the latest B2B technology trends, market dynamics, and business opportunities.
Principal Analyst Dave Gruber helps product marketing and management leaders develop winning strategies in highly competitive markets.
Prior to joining Enterprise Strategy Group, Dave held executive leadership roles at successful endpoint and application security companies. Most recently, he was the VP of Product Marketing at Carbon Black through its IPO, and previously he was VP of Products at Black Duck Software (acquired by Synopsys) where he led product marketing and product management.
In his current analyst role, Dave researches CISOs’ and security teams’ most pressing needs, working together with security vendors to develop successful product and go-to-market strategies, positioning, and messaging. Building on a strong technical background with early roles in enterprise application development, Dave became interested in figuring out why some products were more successful than others, which eventually led him to senior roles in software product management and product marketing.
Dave has appeared in Cybersecurity News, SC, InfoSecurity, TechRepublic, Dark Reading, RSAC, and ITPro Today, among others. He holds a BS in Computer Science from the University of Maine in Orono.
Converging disparate tools into a smaller number of mini platforms is helping reduce complexity while increasing efficacy through more tightly integrated security controls and operational workflows.”
Dave Gruber Principal Analyst, Ransomware, SecOps & Services
As more workers collaborate virtually, many organizations now depend on additional digital communication tools beyond email. New collaboration tools provide attackers the opportunity to engage with humans to evade automated controls, extending phishing, BEC, credential theft, and other socially engineered attacks beyond email.
